Yuhuan highlights the brand advantage of auto parts

On November 19, the 2006 Beijing International Automobile Exhibition opened at the Beijing International Exhibition Center. More than 120 automobile and motorcycle manufacturers in Yuhuan County, Zhejiang Province participated in the exhibition of parts and components held at the National Agricultural Exhibition Center. In the afternoon of the same day, Yuhuan county magistrate Wang Guozhong, deputy director of the county people's congress standing committee Chen Xueping, deputy magistrate Zhang Yong, and vice chairman of the county CPPCC Wang Qicai went to the exhibition hall where the Yuhuan enterprises participated in the booth, further broadening the domestic automobile and motorcycle fitting enterprises in the county. Market cheers.

As the last domestic large-scale automobile exhibition at the end of this year, this exhibition is a professional exhibition of domestic auto vehicles, auto parts and auto service supplies, and is a grand gathering of world-renowned manufacturers and buyers. In the booth of more than 1,000 square meters, most of the samples of car and motorcycle parts and newly-developed new products of Yuhuan County made a brilliant appearance. In Yuhuan's industrial economy, auto parts and components are the first pillar industry. On November 23, 2004, Yuhuan was awarded the first "China Auto Parts Industry Base."

It is understood that Yuhuan County already has more than 1,700 auto and motorcycle parts production companies and employs more than 80,000 people. In 2005, the output value was 158 billion yuan, which was doubled in three years compared with 2002's 7.2 billion yuan. In recent years, the status of Yuhuan's auto parts industry in the international market has been rapidly increased, which has further promoted the development of the industrial scale and the promotion of the industrial level, and shifted the status of Yuhuan auto parts in the industrial chain from the end to the top.

Yuhuan's auto and motorcycle industry has six major characteristics: First, the scale of the industry. The county has more than 5,000 products, including heavy, medium, micro, sedan, light, agricultural, special and motorcycle models. Basically all the models can find its accessories in Yuhuan. The so-called “there is a way to have a car, there is a car there Yuhuan automobile and motorcycle fitting” image reflects the Yuhuan automobile and motorcycle industry scale. Second, high industrial agglomeration, more than 90% of the county's automobile and motorcycle production companies are clustered in the provincial automobile and motorcycle fittings production area within 10 square kilometers of Zhugang Town. The industry forms a complete industrial chain and has a huge supporting and cooperative processing system, from raw material distribution, casting (forging), cold pier, to finishing, heat treatment, electroplating, assembly, packaging, product transportation and other links to complete, product performance And prices have great competitive advantages in domestic and foreign markets. Third, there is a good foundation for product quality. Yuhuan automobile and motorcycle manufacturers generally implement specialized production and pursue low cost and high quality. Yuhuan's ball cages, brakes, gears, shock absorbers, and water pumps have a long history of growth, high professionalism, and guaranteed quality. They have a certain influence at home and abroad. The fourth is strong research and development capabilities. Over the years, Yuhuan automobile and motorcycle fittings companies have invested in technology transformation and are listed in the forefront of Taizhou City. At present, Yuhuan has built several provincial-level enterprise technology R&D centers such as brake discs, shock absorbers, and automotive gear, and has undertaken five national-level research projects and the Torch Program, and seven provincial-level research projects and key scientific research projects. In 2004, the Provincial Department of Science and Technology listed Yuhuan as a key pilot province in the regional key industries of Zhejiang province. According to incomplete statistics, there are more than 50 colleges and universities participating in the technology research and development activities of Yuhuan Automobile and Motorcycle Fittings Corporation. Fifth, the government has great support. In recent years, the Yuhuan County Government has given prominence to the support of the automobile and motorcycle industry, organized and conducted industry-specific research, and compiled the “Yuhuan County Automobile and Motorcycle Fitting Industry Development Plan (2005-2010)”, which will play an important role in guiding the development of the industry. Sixth, active industrial organization activities. Yuhuan County established the Auto Industry Association in 2003 to strengthen the self-discipline management and self-service of the industry; established the Yuhuan automobile and motorcycle fittings website and founded the Yuhuan Auto Parts Matching Journal, providing enterprises with information and e-commerce platform for the development of the industry. Investigate hot and difficult issues in the industry, provide information services for the government, organize enterprises to participate in domestic and international exhibitions, promote Yuhuan industry, and increase the popularity and influence of Yuhuan.

At present, Yuhuan automobile and motorcycle industry is facing an important stage of upgrading from Yuhuan processing to Yuhuan manufacturing, and then to the creation of Yuhuan. Yuhuan County hopes to take the “9th Beijing International Automobile Industry Exhibition” as an opportunity to guide enterprises to strengthen foreign exchanges, further broaden domestic and foreign markets, hold this promotion meeting, and strive to publicize the strength of Yuhuan’s “Chinese auto parts production base”. Improve the popularity of the county auto and motorcycle industry and create a Yuhuan brand.

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