In March 2014, due to the recovery of working days and the adjustment of stocks in major channels, the revenue of LED manufacturers in Taiwan was generally on the rise. The total revenue in March increased by 24.1 to NT$11,733 million. Among them, Taiwan's LED chip makers' revenue reached NT$4.57 billion, up 20.9 per month; while Taiwan's LED package makers' revenues reached NT$7.16 billion, with monthly growth of 26.2. LEDinside observation of Green Energy Division, global market research firm TrendForce It is pointed out that the consolidated revenue of LEDs in the first quarter of the year generally showed a growth trend. Only Guanglei and Huaxing showed a slight decline. In the second quarter, the average order visibility has exceeded 1.5 months, and the production line rate has also been opened. On the TV and mobile phone backlight applications, the two push-up power, and the increase in the popularity of LED lighting products, LED oversupply phenomenon gradually eased.
Compared with the previous season, the traditional off-season, the first quarter of 2014 LED revenue can be said to be not off-season, and the second season will enter the LED traditional peak season, LED manufacturers are optimistic expectations. Guo Zhihao said that the demand for LED lighting will enter a rapid growth period driven by the decline in product prices and the government's policy. At present, the demand for LED lamps in emerging markets and the Chinese market is strong, but the Chinese market is under the low price competition of local LED manufacturers. The advantages of LED manufacturers are no longer, and they have turned to developing emerging markets such as Indonesia. As for the LED backlight part, as smart phones and tablet computers gradually enter the mature stage of the product, the LED specifications have not changed much, and the shipment growth rate has gradually slowed down; while the TV backlight has been affected by the Chinese subsidy policy expiration and penetration rate close to 100. The channel went through two seasons to destock, and only restarted the stocking in January this year, which also led to the first quarter LED backlight revenue.
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