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SAIC Iveco Hongyan (hereinafter referred to as Shang Yihong) launched the Jieshi C100 national promotion plan in Nanchang. At the launching ceremony, Shang Yihong announced its special tactics for the sale of the Jay C100.
In order to compete with Jieshi C100 with the same level of heavy trucks, Liberation J6 competes directly with Dongfeng Tianlong, and Yiyihong has launched three lightweight models for special promotions to “impulse†the highway vehicle market. These three models are: 6×4 rear double-bridge tractors with a price of 275,000 yuan. They are mainly equipped with a 340-horsepower Cursor9 common-rail engine and a 457 single-stage reduction bridge; and the price of 282,000 yuan for 6×4 tractors is 340 horsepower. The Cursor9 common-rail engine and 485 single-stage reduction bridge; the price of 29.3 million yuan 6 × 4 tractors, the main configuration is a 380-horsepower Cursor9 common-rail engine and 485 single-stage reduction bridge. The prices of these three cars are at the same price level as Dongfeng Tianlong with a 9L Cummins common-rail engine and the Liberated J6 with a 9L Xichai common-rail engine. In addition, another news of this site, "The high-end heavy-duty tree in the tree benchmarks Jieshi C100 Nanchang fired the first shot in the country to promote the first shot," mentioned in the Shangyue red after-sales service system to further strengthen, it should be said that Jieshi C100 is competitive.
In 2011, the entire series of Hongyan Jieshi should achieve the goal of selling more than 10,000 vehicles, and the Jieshi C100 comfort type must be the key to “impulseâ€. At the same time, according to the market introduction of Dongfeng Tianlong and Jiefang J6, the market introduction of Hongyan Jieshi has only just begun.
When it comes to price factors, it has to be said that the previously promoted "Jieshi" flagship and luxury, it should be said that the two car brand symbolic significance is far greater than the actual sales significance. The market share is not high, and it is rare in the road transport market. The old Hongyan series, mostly in the field of special vehicles, especially mining vehicles, can not form a good market user base.
In this regard, Shang Yihong executives said in an interview with reporters, “We launched the flagship model and luxury model last year, and gradually cultivated the middle and high-end brand image of Hongyan Jieshi; and continuously improved it based on feedback from the market and users. Today, the C100 is truly a mass product."
They said that the product orientation of the C100 in the initial stage of introduction was mainly the lightweight 6×4 tractor market, as well as special vehicles such as mixer trucks, cement bulk vehicles, pump trucks, and fire engines. "Cursor9 this engine is very suitable for standard load, light load and high-speed conditions, coupled with Hongyan's 457 bridge, 485 bridge, fuel-efficient effect."
The weight reduction of heavy trucks has become a hot word in the industry, and lighter weight is the technical highlight of Shangyi Hongjie. "Jielion C100 also applies the latest lightweight technology of the joint venture company, such as a single-layer high-strength frame, less leaf springs, aluminum alloy gearbox, vacuum tires, etc. However, in the cab, in order to ensure safety We did not do any 'weight loss' work.†It should be said that this lightweighting is truly lightweight for all owners, drivers, traffic management departments, and industry experts, including those in the commercial vehicle industry.
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