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According to LEDinside's latest LED bulb retail price survey conducted by Global Energy Research Institute's Green Energy Division, the price of LED bulbs in all regions in June 2013 showed a steady downward trend. The global retail price of LED bulbs replacing 40W declined slightly by 2.7 to US$15.6, with the most obvious price drop in China. The global average price of replacing 60W LED bulbs in the world fell slightly by 1.6 to reach US$23.4.
LEDinside said that the average retail price of LED bulbs replacing 40W worldwide showed a small decline of about 2.7 in June 2013, reaching $15.6. In the UK, prices in June fell by 4.4, and the prices of original commodities fell steadily. There were fewer new items this month. The average price of goods in Germany increased by 1.3 in June, and the price of original commodities fluctuated slightly, mainly due to the fall in the exchange rate.
The average price of goods replacing 40W in Japan has dropped by about 4.2, and the prices of original commodities have steadily declined. There are no new items in the region. The average price of commodities in the United States fell by 5.4 in June, and the prices of original commodities basically fell steadily, with fewer new items this month. In June, the price of the South Korean region fell slightly, and the prices of the original commodities remained basically unchanged. The price dropped due to the increase in the exchange rate.
In addition, the price of commodities replacing 40W in China showed a decrease of 7.9, and the average price reached 10.2 US dollars. The price of original commodities fell, and no new items appeared this month. Commodity prices in Taiwan showed a rise of 5 in June. Some of the original commodities, such as Toshiba bulbs, have risen due to the end of the promotion period. There are no new items in the region.
In June 2013, the retail price of LED bulbs replacing 40W and 60W was replaced. In June, the global average price of LED bulbs replacing 60W showed a 1.6-fold decline, reaching $23.4. Prices in various regions have basically shown a steady downward trend. Among them, the price of Japan in June fell by 3.3 to US$21.9. The price of the original commodity fluctuated slightly, mainly due to the fall in the exchange rate, which caused the price to rise. There were no new items in the region. Prices in South Korea showed a decline of 2.1, and there was no change in the prices of original commodities, mainly due to the rise in exchange rates.
In addition, prices in the UK and Germany fell by 3.7 and 4.2 respectively in June, and the prices of the original commodities in both regions fell steadily. Prices in the US region showed a slight decrease of 0.9, and most of the original commodity prices showed a steady or falling trend, with fewer new items. In China and Taiwan, the prices of 60W replaced commodities fell by 2.1 and 0.5 respectively. The prices of original commodities in the two regions remained stable or declined slightly, mainly due to the rise in the exchange rate.
According to LEDinside, in June, except for some commodities that rebounded due to the end of the promotion period, most of the commodity prices in other regions showed a steady or falling trend. In China, local brands such as Shangyu and BYD have lowered their prices. Hongli's lighting brand, Ladia, also opened an online flagship store in June and promoted LED bulbs at low prices. In Taiwan, following the launch of Toshiba's low-priced products, Philips also announced a new generation of light bulbs in July, a price drop of more than 20.
LEDinside believes that the increasing market demand in various regions and the increase in consumer awareness have prompted international first-line brands to accelerate their pace in price and product layout, and to narrow the price gap with local brands in various regions. The low-cost strategy of these leading brands will, in turn, have a strong driving effect on the market penetration of LED lighting, and also intensify the competitive pressure of local brands. Therefore, a virtuous circle is gradually taking shape, and the price competition in the LED lighting market has gradually deviated from the vicious stage of sacrificing product quality to reduce costs, and has entered the real cost performance improvement.
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