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The reason why multinational companies have been able to navigate the global business sea for a long time is because they all have far-reaching development strategies, strong and continuous research and development capabilities, and outstanding products. If we look at the sub-categories, they are ingenious in terms of industrial layout, capital output, resource allocation, market judgment, and corporate governance philosophy.
It is not difficult for us to find out through the comparison between China and foreign countries that domestic chemical companies are clearly at a disadvantage in the above subdivisions. This is also the reason why China's chemical industry is not strong but not strong. The author believes that when the domestic chemical industry gradually moves toward the international market, it is particularly necessary to learn the advantages of the following aspects from multinational companies.
First, focus on continuous research and development capabilities. Number of cases Since the European industrial revolution, many new technologies, new processes, and new products in the chemical industry have been invented by today's multinational corporations. For example, DuPont invented the gunpowder in 1802, BASF invented the aniline dye in 1834, and Solvay invented the ammonia-alkali method to obtain soda ash in 1892. It is from all kinds of inventions and the continuous introduction of R&D results that these multinational giants can become increasingly powerful and stand proudly for hundreds of years. The United States Scientific and Design Corporation (SD) eats globally with its ethylene oxide technology. Asahi Kasei Corporation uses ion membrane technology to vertically and horizontally serve the world's chlor-alkali industry for decades.
In contrast, the domestic R&D strength of enterprises is generally relatively weak. There are few heavyweight inventions and creations. Objectively, China’s industrialization process is not long and the foundation is weak, but the subjective and intense narrow sense is undeniable. It is not enough to pay less attention to R&D. Pseudo-propositions. For example, re-introduction, light research and development, quick success, and investment projects like short-term fast. From this, it is inevitable that people will always pick up their teeth and learn to walk. Since there is no guardian skill, it is difficult to settle down, and why is it that the global rivers and lakes?
Second, we must pay attention to the technological revolution that keeps pace with the times. Multinational corporations do not like to eat “raw books.†They think that if they do not master the most advanced technology, they will be eliminated sooner or later. As a result, DuPont led the polymer revolution in the 20th century and developed many chemical materials, and subsequently made achievements in the fields of refrigerants, synthetic pigments, and paints. BASF subsequently demonstrated its expertise in natural gas, benzene, cycloacetylene, and naphtha. The Solvay company is more sensible. When the environmental capacity is getting smaller and smaller, the brave forces of the brave warriors will be determined to eliminate their own invention—alkaloids. Today, the US oil giant is developing shale gas, setting off an energy revolution and relying on its R&D strength to advance with the times.
However, the consciousness of domestic technological upgrading of enterprises is generally not high. Although the country has relevant policies to support innovation and offers preferential treatment for accelerating depreciation of fixed assets, there are fewer responders and fewer implementers. Especially in the field of basic chemical industry, what is commonplace in us is old technology, old technology and old equipment. For example, in today's ion-exchange membrane caustic soda technology has been upgraded to the era of zero pole, there are still many companies will treat old-fashioned diaphragm alkali device as a baby. In the opinion of “Lianting†companies, what is the equivalent of 500 kWh for 1 ton of caustic soda? The device is also a book asset, and it is a weight that supports the strength of the company.
Again, focus on transaction specifications. Many domestic companies that have business dealings with multinational corporations know that people are trading in accordance with international trade rules. In terms of price, the annual or semi-annual, generally the shortest and quarterly price, will be strictly enforced once formulated. In the payment process, the payment of the goods into the seller’s bank account was strictly in accordance with the contract, and there was very little default.
In the case of domestic corporate transactions, even if the two sides set a contract, they can still make many changes in the implementation process. The most common is to seek faults, or to find out the quality defects of each other's products out of nothing, to return to the counterfeit, forcing the other to lower prices. Even if the account is funded at the time of payment, it will always be delayed and will be postponed as a bargain. Because this attitude is generally held, it is easy for companies to form "triangular bonds."
Therefore, in order to make up for the regret of China's chemical industry rather than strong, the industry's enterprises should be open-minded to learn from the multinational companies' philosophy and mode of operation, so as to create a world-renowned enterprise that can be shoulder to shoulder with them as soon as possible.
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