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With the approval of Nansha, Guangzhou became the fourth city in China to promote parallel imported car business after Shanghai, Shenzhen and Tianjin. At present, Guangzhou is implementing the pilot rules and will be open to the public as soon as September. In addition to price concessions, parallel imported cars also have the advantages of novel models, rich configuration, and high assembly technology, which are very attractive to domestic car consumers. However, angels are often accompanied by the devil, and behind the advantages are shortcomings. Don't be overwhelmed by low price expectations.
Soft rib one: less brand, high price.
At present, there are very few companies that carry out parallel imported car business, and there are only 17 in Shanghai. Despite the appropriate relaxation of access conditions in Guangdong, there are only 17 first-time finalists, and more companies choose to wait and see. Among the few auto companies, the main brands are concentrated in BMW, Mercedes-Benz, Toyota, Jaguar Land Rover, Porsche and many other car brands, with no more than 15 brands. At present, the number of domestic automobile brands is as many as 198, covering most of the world's automobile brands. This is not counting the new brands that are still being planned, especially the new energy vehicle brands.
The high average selling price of parallel imported cars is an indisputable fact. Most models sell for more than 500,000 yuan, and a small number of models are less than 500,000 yuan. Only a few models can be less than 400,000 yuan, rarely seen low. In the 300,000 yuan model, not to mention the less than 200,000 models. If the car purchase budget is below 300,000 yuan, don't consider parallel imported cars. It is not your dish.
The price concession of parallel imported cars is based on the same as the domestic equivalent models. Due to the elimination of the sales links of the general distributors, regional distributors and 4S stores, the parallel imported cars will be 10%~20 lower than the domestic equivalent models. %, but this does not mean that the unit price of parallel imported cars is low.
Soft rib two: warranty! Three bags!
Parallel import car warranty is divided into two situations. First, the Chinese standard car with China's 3C certification can enjoy the three-pack service like a domestic car. The other is a small 3C model that dealers import from abroad to China, that is, non-standard cars, there is no way to enjoy the three-pack policy. Once the vehicle has a quality problem, the owner can only bear the cost of the repair.
In order to avoid the worries of the owners, some parallel import car companies choose to cooperate with the insurance company. After paying part of the fees, the car owners can enjoy the same quality warranty service as domestic cars, and the cost ranges from several thousand to 20,000 yuan. It is worth mentioning that through parallel imports into China's non-standard cars, you can not enjoy the benefits of car recalls.
Soft rib three: less car source
After half a year of implementation, as of the beginning of June, there were only dozens of parallel imported cars in Shanghai. Shenzhen is a little better, and the transcripts submitted for trial in three months are 160. The lack of vehicles is the root cause. Shanghai and Shenzhen have been unable to guarantee a stable supply. Most of the vehicles come from Tianjin Port. However, with the Tianjin Port piloting parallel imports, the supply of Shanghai and Shenzhen will be even more short.
The good news is that Guangzhou has learned the lessons of Shanghai and Shenzhen and joined hands with Dalian Port. Like Tianjin Port, Dalian Port is a traditional parallel import port. Dalian has not yet obtained the approval of the Free Trade Zone, which is just complementary to the superior resources of Guangzhou. Even so, it will take some time for the parallel imported car source in Guangzhou to reach a rich level. It may be possible next year, and this year cannot be expected.
Soft rib four: accessories to wait
The supply and reserve of spare parts for parallel imported cars is a big challenge. Within a few years, the relevant enterprise energy is mainly concentrated on the sales of complete vehicles, and the supply of spare parts is intentionally or unintentionally ignored. The Free Trade Zone has plans to establish a global spare parts procurement center and introduce international auto parts chain suppliers, but these will take time.
Before the establishment of this system, once the car fails and the corresponding parts are not found, the owner may face a long maintenance period. Due to different models, some parallel imported cars will not be able to obtain after-sales support from the same domestic brands.
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